Every media buyer on MediaBuyer.com is screened before they can be matched with a company. The goal is simple: when you talk to someone here, you should be able to trust that their track record is real — not a story built on screenshots.
This article explains what that screening involves.
Why we vet at all
Anyone can claim to be a great media buyer. Results screenshots are easy to fake, and references can be coached. The hard part — the part most hiring platforms skip — is actually confirming that a person has scaled real ad spend and produced real returns. We do that confirmation up front, so you don't have to.
The four parts of vetting
Every media buyer goes through the same process before joining the network:
Technical assessment — We test how they actually run campaigns: account structure, budget management, creative testing, and how they think through specific scenarios.
Track record verification — We confirm their results against real evidence, not screenshots. This is the step that catches inflated or invented numbers.
Reference checks — We speak to people they've worked with to confirm the work was real and the results held up.
Communication interview — We assess how clearly they communicate, because a buyer who can't explain their thinking is hard to work with no matter how good their numbers are.
What "verified track record" means on a profile
Once a buyer is in the network, the results we verified are shown on their profile. When you review a candidate, you're looking at performance we've already checked — so you can evaluate fit, not whether they're telling the truth.
Which platforms we vet for
Media buyers are vetted for proven results on the major paid platforms, including Meta, Google, TikTok, and YouTube ads. Buyers typically specialize, so vetting confirms results on the platforms they actually run.
Does vetting guarantee results?
No, and we won't pretend otherwise. Vetting confirms that a buyer has a proven ability to scale ads — it doesn't guarantee any specific outcome in your business, because every account and offer is different. What it does is remove the biggest risk: hiring someone who was never capable in the first place.